Switching to Window Boxes from Clamshells for Sustainability
Many consumer brand companies have mandated reduced plastic use in order to achieve their sustainability goals. Although such a broad blanket statement is not always in the best interest of our environment when taking into account all the factors going into the environmental footprint of a package from raw material production to recycling or end […]
The Importance of Product Packaging
Benefits of Product Packaging First impressions are very important, and your packaging is often a consumer’s first introduction to the product. As such, product packaging is a factor that manufacturers should never overlook. The importance of product packaging is multi-faceted and can go a long way in securing a good first impression and lasting brand loyalty. Protects […]
Why Paper Isn’t the Solution to Plastic Waste
Switching to paper packaging isn’t the answer to plastic waste. Waste reduction and minimizing excess packaging is a good thing, but don’t naïvely switch from plastic to paper packaging because you think it must be more eco-friendly… it isn’t necessarily so!Replacing plastic packaging with “sustainable or biodegradable” options like paper, cotton or bioplastic would do […]
The Benefits of Clear Packaging With Luxury Brands
Effective packaging must secure products from manufacturing to market while being structurally sound, sustainable, and dynamic enough to help your brand stand out from the competition. Because product packaging must do so much at once, you need to be able to trust your packaging provider to deliver functional and appealing options, such as transparent packaging, […]
What are Gable Boxes?
Gable boxes get their name because of their tops, which form an angular point similar to that of a gable roof. The bottom of these boxes can be either square or rectangular with angled sides that form a triangular top. Gable boxes are available in transparent plastic materials to show off the product inside, or […]
What Is PET Plastic?
PET, or polyethylene terephthalate, is a widely used and highly recycled polymer. Known for its durability and glass-like clarity, this material is used to manufacture everything from water bottles to electronics, household items, and more. Acetate boxes are also made from PET and are referred to as A-PET, which stands for amorphous polyethylene terephthalate. This […]
What are POP Displays?
Point-of-purchase (POP) displays are eye-catching displays that house products in high-traffic areas of a store to draw more attention to a specific product. POP displays encompass a variety of display types designed to increase brand awareness and boost sales by setting them apart from similar products on the shelves. These attention-grabbing displays are an effective […]
What Is Window Box Packaging?
Window box packaging is a hybrid packaging and display solution that combines the protection of an sbs carton with a clear plastic PET window that allows customers to view the featured product. Packaging everything from food items to cosmetics, window box packaging lets the consumer see what they are buying and helps companies increase sales, […]
Is PET Plastic Eco-Friendly?
PET is the most widely used thermoplastic polymer. PET plastic is durable, lightweight, and transparent, making it ideal for use in food containers, beverage bottles, furnishings, clothing, retail packaging, and various other applications. With many businesses looking to increase their sustainability efforts, many manufacturers are prioritizing the use of eco-friendly materials. In this blog, we […]
Smart Packaging Design for recycling plastic
Most consumers care about the environment. It is now our job to help the consumer achieve their goals of recycling packaging through sustainable design and messaging.Recycling presents exciting challenges for designers to innovate and constantly challenge the boundaries between functional, aesthetic and environmentally conscious design. Packaging design with recycling in mind needs to meet the […]
